Opened: 1949

Closed: 1999

Annual Production: 18,000,000 bbl

Stroh purchased G.Heileman in February 1996 for about $275,000,000. The combined company had about ten percent of the US beer market, comparable to third-place Coors. Along with its own product lines such as Augsburger and Northern Plains, Stroh brewed beer under contract for these beer marketing companies:

• August Brewery, Detroit MI
• Boston Beer Company, Boston MA
• Fischer Brewing, Washington DC
• Pete's Brewing Company, Palo Alto CA

Miller and Pabst split up Stroh's assets when Stroh closed down in 1999.

Updated: January 21, 2008

• McSorley's Ale
  American Lager/Ale or Cream Ale
  Awards:

  • Silver Medal, 1998 Brewing Industry International Awards

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• Old Milwaukee NA
  Non-Alcoholic (Beer) Malt Beverage
  Awards:

  • Gold Medal and Champion Non-Alcoholic/Low-Alcohol Beer, 1998 Brewing Industry International Awards
  • Bronze Medal, 1996 Brewing Industry International Awards

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• Primo Beer
  American-Style Lager
  • Date: October 17, 1995 (#1229)
    Package: bottled
    Place: Moloka`i Wines and Spirits Unlimited, Kaunakakai HI
    Score: 10 points
    Overall Impression (1½)
    Yellow, moderate carbonation, poor head. American yellow beer aroma. Insipid American yellow beer flavor. Fizzy, too. For the record, Primo Beer ("Registered in the Islands 1905"), widely considered to be a Hawaiian beer, is brewed by Stroh. The Primo Brewing and Malting Co. Ltd. of Kakaako T.H. mentioned on the label doesn't seem to exist even as a contract "brewery".

    [Edit 2007-12-02: Primo is about to be revived by Keoki Brewing on Kaua'i.]